When David Clements inherited The Sun’s mobile app, it was sitting at 2.8 stars on iOS. Usage was falling, and internal support had dried up. The business was actively questioning whether the product should exist at all.
In this Product Excellence clip, David breaks down what it really takes to turn around a failing product and what most PMs get wrong about fixing sentiment, ratings, and results.
What You Will Learn
• How to diagnose the product’s true problems
• Why product turnarounds need both quick wins and long-term vision
• How to lead when nobody else is advocating for the product
Want the full interview?
Members of The Product Way on Patreon get the full-length interviews and early access to all Product Excellence content. Includes access to PM Select, our curated introduction service connecting product managers with hiring managers.
👉 https://patreon.com/theproductway/membership
📺 Watch the Episode Now:
About the Podcast:
| Product Excellence: Insights from Award-Winning Leaders | Strategies for Success |
| “Product Excellence: Insights from Award-Winning Leaders | Strategies for Success” brings you behind the scenes with the top product management minds who have shaped some of the world’s most successful products. Each episode features award-winning product leaders sharing their real-world experiences, lessons learned, and the strategies that have driven their success. From building innovative digital products to navigating the complexities of stakeholder management, you’ll hear firsthand how these experts have achieved product excellence. Whether you’re an aspiring product manager or a seasoned leader, this podcast offers valuable insights, actionable takeaways, and inspiration to elevate your product management career. Tune in WEEKLY to discover the key strategies that make products—and product leaders—truly exceptional. |
The Product Guy 