TBPP2012: Looking Forward with Andres Glusman of

In part 4 of 4 we conclude this article series with a Q and A session I had with Andres — and shedding some light onto why Andres is truly The Best Product Person of 2012. Looking forward...

TBPP2012_altabrv114_thumb24_thumbWhat makes The Best Product Person person of 2012 tick?

In this last installment from a Q&A session I had with Andres Glusman of — and shedding some light onto just exactly what makes Andres truly The Best Product Person of 2012.

Looking Forward…

> What trends do you see in product management? positive trends? any negative trends?

We are moving towards an environment with faster cycles and greater experimentation. I’m witnessing firsthand, how this leads to significantly better results. That is also adding a lot of rigor to product development and significantly increasing our chances in making a difference with all the time and energy we invest.

I’m also seeing greater collaboration and sharing of best practices (we’ve opensourced our blueprint for making your own usability lab).

> How do you see product management evolving over the next 5 years?

I see the role evolving to be the person who orchestrates effective experiments while maintaining a cohesive user narrative. .

Nominate TBPP 2013 Today! Gift Cards - In a Gift Box - Free One-Day ShippingThank you to everyone who participated, nominated, interviewed, AND passed on the word! The nomination period for The Best Product Person of 2013 has begun! The individual who first nominates TBPP is also awarded! Nominate your pick for The Best Product Person right now!

Stay Tuned

Subscribe now (click here) to make sure you don’t miss any part of other articles exploring The Best Product People, or any other of the upcoming product person interviews, as well as other insightful posts from The Product Guy.

And, don’t forget, take a moment and congratulate The Best Product Person of 2012: Andres Glusman. (tweet)


Jeremy Horn
The Product Guy

%d bloggers like this: