product management Product Mastery Collection

Why Strategic Influence Will Define PM Success in 2025

Jeremy Hornby

Hybrid work, AI integration, and rising customer demands are reshaping product management. As 2025 approaches, one question is on every product leader’s mind:

How can PMs not only survive but thrive in this rapidly evolving environment?

The answer is Strategic Influence—the ability to build trust, align teams, and drive collaboration across diverse stakeholders. But what does this skill really look like in action?

We dive into this powerful habit in our latest Patreon-exclusive article, “Strategic Influence: The Must-Have Skill for PMs in 2025.”

In our latest Patreon-exclusive article, we explore:

  • Why strategic influence is the must-have skill for PMs in 2025.
  • How successful PMs use influence to navigate complex challenges.
  • A real-world case study of how strategic influence drove a 20% increase in engagement and reduced technical debt.

What’s Inside the Article?

You’ll gain insights into:

  • The evolving role of PMs and why influence matters more than ever.
  • Key practices to develop strategic influence, such as building deep relationships and aligning decisions with business goals.
  • The case study of a team struggling with competing priorities and how strategic influence resolved their conflict—leading to tangible success.

But this is just a glimpse. For the full story and actionable strategies, you’ll need to unlock the article.

📖 Read it now: https://www.patreon.com/posts/strategic-must-121612504

Exclusive Access to Mastery

This post is part of the Roadmap to Mastery Collection, a premium series on The Product Way Patreon. As a Patron, you’ll gain access to:

  • Weekly updates with strategies designed to help PMs thrive.
  • Exclusive deep dives like this one on strategic influence.
  • A growing library of frameworks, case studies, and actionable tools.
  • 1-on-1 Support spanning personalized mentorship and resume reviews (available at higher tiers).

💡 Ready to future-proof your PM career? Subscribe today and unlock this article: https://www.patreon.com/posts/strategic-must-121612504

What do you think is the must-have skill for PMs in 2025? How are you preparing for the future of product leadership?

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Published by Jeremy Horn

Jeremy Horn is an award-winning, product management veteran with 2 decades of experience leading and managing product teams. Jeremy has held various executive and advisory roles, from founder of several start-ups to driving diverse organizations in online services, consumer products, and wearables. As founder of The Product Group, he has created the largest product management meetup in the world and hosts the annual awarding of The Best Product Person. Accelerating the next evolution of product management, Jeremy acted as creator and instructor of the 10-week product management course at General Assembly and The New School, and mentoring at Women 2.0 and Lean Startup Machine (where is he also a judge). To see where Jeremy is now check him out at (1) http://linkedin.com/in/TheProductGuy and (2) http://TheProductGuy.com